Founder · FixyFlow
Lasse Pettersen
Based in Collingwood, Ontario · Building for small service businesses
I build FixyFlow — a customer-communication tool for 1–5 person service businesses. The idea came from watching local shops in Collingwood and the Georgian Bay area lose hours every week to “is it ready?” calls and “where are you?” texts. The big FSM platforms were overkill; paper was chaos. FixyFlow is the in-between.
Outside of FixyFlow I run a handful of other small ventures and spend a lot of time talking to shop owners about what actually works vs. what software companies tell them should work. Most of the blog here comes from those conversations.
Recent articles
The latest posts on customer communication for small service businesses.
How to Keep Customers Informed During Service (The Complete Communication Timeline)
The definitive guide to customer communication for service businesses. 7 touchpoints from booking to follow-up, with copy-paste SMS and email templates for each stage.
April 18, 2026 · 9 min read
How to Reduce No-Shows in Your Auto Detailing Business (and Stop Losing $500+ Per Week)
Auto detailing businesses without prevention systems see 15-25% no-show rates. Here’s the 5-layer system that cuts no-shows to under 5% — with copy-paste SMS templates and a cancellation policy template.
April 17, 2026 · 7 min read
Repair Shop Warranty Policy: What to Offer and How to Write It (Template)
A clear warranty policy prevents disputes and builds trust. Here's what to include, standard warranty terms by repair type, and a free template you can customize.
April 11, 2026 · 5 min read
Social Media Marketing for Repair Shops: What Actually Gets Customers
Most repair shops waste time on social media. Here's what actually works — the 3 content types that bring in customers, and the platforms worth your time.
April 4, 2026 · 5 min read
Customer Loyalty Programs for Repair Shops: Do They Work? (Honest Answer)
Loyalty programs work for coffee shops. But do they work for repair shops? An honest look at what drives repeat business in service businesses — and what's a waste of time.
March 28, 2026 · 5 min read
How to Design Repair Workflow Stages That Match Your Shop (Templates)
Generic "Open → In Progress → Done" workflows don't fit real repair shops. Here's how to design custom stages that match your actual process — with templates for 5 shop types.
March 21, 2026 · 5 min read